OnlineJourno · The Audit
A bespoke-grade audit of your newsroom
We read ~90 days of your public record and grade it across the three rings — merit, platform pressure and audience context — then hand you the full report: your cover grade, the three highest-leverage findings, and for each the why and the fix. The intelligence a consultant would bring, at a fraction of the engagement.
Self-serve audits are launching shortly.
Point it at your newsroom and get the full merit-led report in minutes. Bespoke consulting audits are available now.
A cover grade
One holistic editorial-health grade for the masthead — not a vanity traffic number.
Three findings, with fixes
The three highest-leverage problems, each a named mechanism and the concrete fix.
Merit, made legible
merit_gap — which of your stories deserve to travel and aren’t, and whether they do. The axis a machine can’t commoditise.
Who you make visible
The subject axis — whether your coverage centres institutional power or the everyday subject. No SEO tool sees this.